Home » News » Consultancy » Page 4

Has Google Voice Search Changed Anything?

The use of Google Voice Search is on the rise since its launch several years ago, do you search verbally or is it just our teens leading the way? If you aren’t familiar with this feature, its that microphone shaped icon on the Google search box.. you activate it by saying “Ok Google..” followed by […]

Read more ›

October

5

2015

By: Saira

In: Consultancy, Marketing

AdWords set-up tips and common mistakes

Google Adwords Logo

Setting up an AdWords campaign? We’ve pulled together a few tips and common mistakes to avoid.   Competitor analysis Don’t start running ads without knowing at least a bit about your market and competitors in the Pay Per Click landscape. Once you’ve done your keyword research, enter some of the keywords into Google to see […]

Read more ›

September

11

2015

By: Rhea

In: Consultancy, Marketing

How to write a great brief

philosophi - how to write a great brief

You know what you want to achieve, maybe you already know who can help you get there, but you need to write a brief…..don’t panic, help is here! The worst brief I have ever received was from a potential new client who simply sent me an email with a link to a competitors website adding […]

Read more ›

September

7

2015

By: Saira

In: Consultancy, Design & Development, Marketing

The Peoples Social Media Power

Young woman yelling into a handheld megaphone

Last night I found myself compelled to sign a petition to the government relating to the Syrian refugee crisis and today I read on the BBC news site that the government have had to rethink their stance on refugee numbers being allowed into the UK due to this very petition, and the fact it is […]

Read more ›

September

4

2015

By: Saira

In: Consultancy, Marketing

Why We Think MailChimp is Awesome

  In the world of email marketing, there are a few big players who dominate the market, MailChimp is one of these and we think they’ve got it pretty spot on. I must mention at this stage that we are not being paid to promote their services, we’re sharing this because we found something we […]

Read more ›

August

20

2015

By: Saira

In: Consultancy, Marketing

Google & Alphabet Inc Explained

Who are Alphabet Inc and what have they got to do with Google? Alphabet Inc are a new holding company essentially and so Google classic, as it’s often referred to, will sit within this company along with other projects like X Lab, Calico life, Nest and Fibre. In short, they’ve done this for three key […]

Read more ›

August

17

2015

By: Saira

In: Consultancy, Design & Development, Marketing

How To Maximsie Your Facebook Ad Spend

So you’ve given Facebook advertising a go but you’re perhaps a little disappointed or disillusioned with the results? here are some pointers that might help improve your campaign next time. This advertising model has certainly been tweaked and changed internally over the years and we love that, its at the core of the whole marketing […]

Read more ›

August

14

2015

By: Saira

In: Consultancy, Marketing

Google AdWords Ad Extensions

With Ad Extensions, Google search ads can be so much more than just text and a link, here’s a quick overview of the current (16/07/2015) search ad extensions you can use:   Manual extensions: You or your ad manager can add these extension yourself in AdWords. They have to go through an approval process before […]

Read more ›

July

23

2015

By: Jody

In: Consultancy, Marketing

Is Consultancy a dirty word?

Consultancy, that old chestnut. You only have to know how to do something vaguely and you’re in the club.  I think it’s a common misconception of a consultant that makes people groan and roll their eyes. In our opinion consultancy should be delivered by an industry or sector expert,  someone who really does know their […]

Read more ›

July

8

2015

By: Saira

In: Consultancy, Design & Development, Marketing

Content Marketing – The Rise Of The How To Content

My teenage daughter often asks me how on earth we coped before the internet and before mobile phones, and on some days I can’t quite remember to be honest… but I did notice one thing, I use my smart phone all the time for how to help….I never noticed until recently how much it had […]

Read more ›

June

15

2015

By: Saira

In: Consultancy